Phlatness is a series of drawings that I’ve been producing over the past 5 years. There is a collage of techniques used in the work (analog and digital) with an intent of representation of representation. A hand drawing is produced representing an object and then a digital drawing is produced of the hand drawing instead of the original object. The assembly line of this iterative drawing process is intended to remove or flatten any meaning tied to the original object and allow the representation to move forward and be judged at “face-value”. The Digital drawings are then printed through an analog process of offset lithography where repetition and iteration are used to further enhance the intent of that process. Along with the drawings there is an Abstract Technical description of the “Phlatness Theory” intended to be broken down to its basic terms to understand the judgement behind the work.